15 Best Retargeting ads Shopify Apps in 2024

∞ Google Ads Tracking & GTM

Add multiple Google Ads conversions.Unlimited server-side event tracking by using Google Tag Manager

⭐️ 5.0 (64 reviews)

🔍 Overview of features

Infinitepixels tracking is a powerful app that offers multiple important features to help merchants grow their business. The app allows you to install multiple Google Ads Tracking codes on your website, enabling you to track your website visitors and analyze their behavior. This data can help you make informed decisions and optimize your ad tracking, ultimately improving your ads' performance.

One standout feature of Infinitepixels tracking is the ability to use unlimited server-side tracking for all your pixel. This means that you can track and analyze customer behavior even outside of Shopify, ensuring that you never miss a single sale.

The app also integrates with all Shopify themes, making it easy to embed a web GTM snippet into your website. This feature streamlines the installation process and ensures faster load times and data accuracy.

In addition, Infinitepixels tracking provides pre-built data layers with all e-commerce events such as page views, add to cart, and purchases. This makes it easy to set up server-side Google Tag Manager containers in just a few clicks.

Overall, Infinitepixels tracking is an essential tool for any merchant looking to improve their Google Ads conversion tracking, enhance their remarketing efforts, and gain deeper insights into their website visitors' behavior.

💬 What merchants say

Merchants highlight that Infinite Google Ads Tracking is a game-changing app that has transformed the way they track and optimize their Google Ads campaigns. They appreciate the unparalleled control and accuracy provided by the server-side tracking, allowing them to make data-driven decisions and boost their ROI. The app's automatic installation and configuration of Google Ads and Google Tag Manager is also praised for saving time and effort. Merchants also mention the good and cooperative support provided by the app. Overall, merchants highly recommend Infinite Google Ads Tracking as the best app they have used, with one user mentioning that it only took them a minute to install and have all the tracking set up with values and everything.
Adcloud

Adcloud transforms your first-party data into hyper-accurate and predictive ad attribution.

⭐️ 5.0 (10 reviews) Price: Free
✤ Tiktok Pixel, Facebook Pixel

Easily add multiple Facebook Pixel, Tiktok Tracking, Twitter Pixel, etc. Run better-targeted ads!

⭐️ 5.0 (8 reviews)

🔍 Overview of features

The Multi Twitter Pixel app offers comprehensive tracking of customer interactions on your Shopify store, from Page View to Purchase. With a quick and easy setup process, you can ensure that no interaction goes unnoticed or untracked. This eliminates the need for manual tracking, saving you time and effort.

The app allows you to elevate your ads by integrating the Twitter pixel, without the need for login or code. This means you can easily track important events such as Content View, Add to Cart, Checkout Initiation, and Purchase, enabling you to optimize your ad campaigns based on real-time data.

One of the key features of Multi Twitter Pixel is its smart budgeting capability. By utilizing data-precise tracking, the app helps you make informed decisions about your advertising budget, ensuring that you allocate your resources effectively for maximum return on investment.

Additionally, Multi Twitter Pixel offers effortless multi-pixel management, allowing you to easily manage multiple pixels for different campaigns or accounts. This simplifies the tracking process and ensures that you have complete control over your data and campaigns.

Overall, Multi Twitter Pixel is a powerful app that can help you unlock higher conversion rates and grow your business by providing accurate tracking, optimizing your ad campaigns, and simplifying your pixel management.

💬 What merchants say

Merchants highlight that AV Facebook Pixel Tiktok Pixel is a must-have app for digital marketers. They appreciate its user-friendly interface that simplifies tracking Facebook, TikTok, Twitter, and Snapchat pixels in one place. The app is seen as cost-effective, providing real-time data for quick decision-making. Users also mention the exceptional support team, praising their friendliness, professionalism, and quick issue resolution. Overall, merchants highly recommend AV Facebook Pixel Tiktok Pixel as it offers a convenient and efficient solution for managing various pixels and optimizing marketing efforts.
Segment360: Custom Audiences

Find your target audience and cut ad spend with tailored customer lists for your online ads

⭐️ 5.0 (2 reviews)

🔍 Overview of features

The most important features of this app are its ability to create custom audience segments based on store and buyer intent signals, integration with Google Ads, and the automatic export and refresh of audience segments.

By using this app, merchants can maximize the effectiveness of their digital advertising efforts. They can reach their ideal customers, increase repeat purchases from high spenders, and prevent the loss of at-risk loyalists. This app also helps merchants optimize their ad spend by allowing them to create tailored campaigns based on custom audience segments.

The integration with Google Ads allows merchants to easily activate their customer list and sync their audience segments, saving time and effort. Additionally, the automatic export and refresh of audience segments ensures that merchants are always targeting the most relevant and up-to-date audience for their ads.

Overall, this app helps merchants cut ad spend by reaching the right audience and increasing conversions through tailored campaigns. It also provides valuable insights and data to help merchants grow their business.

💬 What merchants say

Merchants highlight the effectiveness of the Segment360 app in improving their online advertising and targeting. They appreciate the ability to create special customer groups based on Shopify's data, leading to better ad campaigns and increased repeat sales. The app's customer service is also praised, with specific mentions of helpful assistance from individuals like Lex and Alina. Users describe the app as a must-have for customer segmentation, and express excitement for future integrations. Overall, merchants find the Segment360 app to be a valuable tool that has positively impacted their advertising strategies and customer engagement.
Logico Bid‑Smart Advertising

Precise and Prudent Online Advertising Solution for Merchants

⭐️ 5.0 (1 review) Free to install. Additional charges may apply.

🔍 Overview of features

LOGICO is an online advertising solution specifically designed for merchants. It helps merchants attract more interested customers to their store by providing qualified traffic and visitors.

The most important features of LOGICO include:

1. Qualified Traffic: LOGICO ensures that the ads and online campaigns run by merchants are targeted towards the right audience. This helps in attracting new consumers who are genuinely interested in the products or services offered by the merchant.

2. Visitor Conversion: LOGICO not only focuses on attracting new customers but also helps in turning visitors into loyal customers. By optimizing the marketing campaigns, LOGICO increases the chances of visitors making a purchase and becoming repeat customers.

By using LOGICO, merchants can effectively invest in marketing and advertising without wasting resources on unqualified traffic. This app helps in increasing brand visibility, attracting the right customers, and ultimately growing the business.

💬 What merchants say

Several merchants highlight the fact that this app provides Account Manager assistance, which is a valuable feature for ship owners who are new to online advertising. They appreciate the personalized support and guidance that the app developer offers, particularly for those who are just starting out in the world of e-commerce. This level of assistance is seen as a major advantage, as it helps merchants navigate the complexities of online advertising and ensures they make the most of the app's features. Overall, merchants find this app to be a great fit for their business needs, especially if they require extra support in their online advertising journey.
SuprPixel Install Multi Pixels

⭐️ 5.0 (1 review) Free plan available. 7-day free trial.
Bily ‑ CAPI Ai Tracking

Feed your Facebook pixel with accurate data using Conversion API

⭐️ 4.4 (24 reviews)

🔍 Overview of features

The most important features of the Bily app are:

1. Multiple Pixel Management: Bily allows merchants to easily add and manage multiple Facebook pixels, as well as pixels from other platforms like Google Analytics and TikTok. This feature simplifies the tracking process and enables merchants to gather data from different sources in one place.

2. Conversion API: Bily utilizes Facebook's Conversion API to send accurate data to the Facebook pixel, bypassing limitations imposed by iOS 14 and ad blockers. This ensures accurate tracking and allows merchants to maintain scalability and stability with server-side tracking.

3. Expanded Event Tracking: With Bily, merchants can track 12 different events instead of the standard 6 events. This provides a more comprehensive understanding of customer behavior and enables more effective targeting and optimization of advertising campaigns.

4. Post-IOS14 Conversion Tracking: Bily ensures that every conversion is tracked post-iOS 14 using Conversion API. This is particularly valuable in light of the privacy changes implemented by Apple, as it allows merchants to continue tracking conversions and optimizing their advertising efforts.

Overall, Bily helps merchants grow their business by providing accurate tracking data, expanding their event tracking capabilities, and ensuring they never miss a sale by integrating seamlessly with all Shopify themes.

💬 What merchants say

Merchants highlight the efficient onboarding process and the increase in ad performance they have experienced with this app. They also appreciate the intuitive and simple user interface, as well as the availability of the customer support team. Merchants highly recommend this app, noting its evolution and adaptability to their needs over time.

Overall, this app is praised for its efficiency, simplicity, and positive impact on ad performance. Merchants appreciate the continuous improvement and customer-centric approach of the app, as well as the prompt and helpful customer support. The app is highly recommended by users who have found it to be easy to use and effective in driving results for their business.
Scalify: Facebook & Google Ads

Welcome to Scalify! The ad automation solution that helps you launch better ads on Meta and Google.

⭐️ 4.2 (90 reviews) From $49/month. 7-day free trial.

🔍 Overview of features

The most important features of Scalify are its advanced automation capabilities and the ability to easily promote products on various Meta platforms (Facebook, Instagram, Messenger, WhatsApp, and Audience Network) and Google Shopping.

Scalify's automation allows merchants to create 200 custom and lookalike audiences in seconds while setting up their campaigns, without the need to create audiences in advance. This feature streamlines the process and saves time.

Additionally, Scalify's rules feature helps merchants save their budget by automatically adjusting it based on ad performance. This ensures that the budget is allocated effectively and optimizes ad spend.

The app also offers the ability to easily create personalized Facebook and Instagram ads in minutes. This feature simplifies the ad creation process and allows merchants to quickly launch their campaigns.

Furthermore, Scalify's powerful algorithm helps optimize ads and boost sales. This algorithm speeds up ad optimization and maximizes the chances of success.

Lastly, Scalify provides pre-built audience templates that enable merchants to target highly-profitable lookalike audiences. This feature helps merchants reach potential customers who are similar to their existing customer base, increasing the likelihood of conversions and business growth.

Overall, Scalify offers a comprehensive ad automation solution that can help merchants launch better ads, analyze performance, scale campaigns, and optimize their advertising efforts across multiple platforms.

💬 What merchants say

Based on the user reviews, individual merchants highlight several issues with this app. They mention that it is full of bugs, with errors appearing on almost every page. The app is also said to be missing important advertising options, and it falsely claims to support Google Analytics. The customer support is described as awful, with long response times and unhelpful answers. Additionally, one merchant mentions that there are no pre-made templates for building ads, and they experienced issues with their Google account integration.

Overall, the app receives mixed reviews. While some merchants praise it for its ability to create ads at scale and its automation features, others have had negative experiences with bugs, advertising options, and customer support. It is important for potential users to consider these factors before deciding to use this app for their business.
Match2One Advertising

Programmatic Advertising Made Easy. Create AI Driven Campaigns And Attract New Customers.

⭐️ 4.0 (6 reviews) Free to install. Additional charges may apply.

🔍 Overview of features

The Match2One app provides Shopify Ecommerce Brands with access to thousands of websites on the Open Internet, allowing them to reach a wider audience and attract new customers. By connecting Match2One to their store, merchants can leverage AI-driven campaigns to learn about their audience and find more customers online.

One of the key features of the app is the ability to create ads directly within the app, making it quick and easy to start banner and native campaigns in just minutes. The AI then automatically optimizes these campaigns, ensuring that they are reaching the right audience and delivering the best results.

Merchants can also track their campaigns in real-time through the reporting dashboards, allowing them to monitor performance and make data-driven decisions to improve their advertising efforts.

Overall, the Match2One app is a powerful tool for Shopify merchants looking to grow their business through programmatic advertising. By reaching a targeted audience with display and native ads, attracting new customers through prospecting, and bringing back visitors with retargeting, merchants can drive more traffic and increase their sales.

💬 What merchants say

Based on the user reviews, merchants highlight the ease of use and effectiveness of Match2One for retargeting campaigns. They appreciate the ability to create their own ads in the app's creative studio, which saves time and allows for customization. The automatic adaptation of ads to different pages is also mentioned as a valuable feature. Merchants are impressed by the low cost per acquisition (CPA) that Match2One provides, even surpassing the results of experienced PPC agencies. The friendly and helpful team is also highlighted, with one merchant mentioning that they would want to hang out with them after work. Overall, merchants highly recommend Match2One for its user-friendly interface, effective retargeting campaigns, low CPA, and excellent customer service.
Flightplan by adMixt

Flightplan offers feed management services for marketing platforms like Facebook, Google, and TikTok

⭐️ 3.8 (13 reviews) Price: Free

🔍 Overview of features

Flightplan is a powerful feed management platform that offers a range of features to help merchants grow their business. One of its key features is feed management, allowing merchants to easily optimize and control their product feeds on various marketing platforms like Facebook, Google, and TikTok. This ensures that their products are accurately represented and easily discoverable by potential customers.

Additionally, Flightplan offers tools for customizing feed images with overlays, backgrounds, and more. This feature enables merchants to create visually appealing and eye-catching product images that can attract more attention and drive higher engagement.

Another valuable feature of Flightplan is its lifetime value analysis. This helps merchants understand the long-term value of their customers by analyzing their purchasing behavior over time. With this information, merchants can make informed decisions about customer retention and loyalty strategies, ultimately leading to increased customer satisfaction and repeat purchases.

Overall, Flightplan provides essential feed management services and advanced customization tools that can help merchants optimize their product feeds, create visually appealing product images, and analyze customer lifetime value. By utilizing these features, merchants can effectively grow their business and achieve greater success in their marketing efforts.

💬 What merchants say

Individual users highlight the app's ability to implement manual advanced matching and correct Facebook pixel issues, as well as the helpful support provided by the team. One user mentions that the app is a great time saver and can improve ad performance to some extent, although it may not lead to a significant increase in ROAS. Another user praises the app for showing positive ROI each month, particularly for fashion companies looking to recapture sales from visitors who didn't make a purchase. Additionally, a user mentions that they were able to set up the app quickly and started seeing sales within a few hours, specifically noting the effectiveness of dynamic product ads on Facebook and Instagram. Overall, merchants appreciate the app's functionality, its positive impact on their businesses, and the ease of use.
Google Dynamic Remarketing WDS

Leverage the power of Google ads Dynamic remarketing pixel w/ 1-click implemention

⭐️ 3.8 (7 reviews)

🔍 Overview of features

The most important features of this app are its 1-click implementation of the Google Ads Dynamic Remarketing pixel and its ability to implement the right snippet of the pixel on every page type without any coding needed.

By using the Google Ads Dynamic Remarketing pixel, merchants can show ads to people who have previously visited their website and create tailored messages for each audience segment. This allows them to target potential customers who have viewed, engaged with, or added products to their cart but didn't make a purchase.

The app's 1-click implementation makes it easy for merchants to set up the Google Ads Dynamic Remarketing pixel on their website without any technical knowledge or coding skills required. The app will take care of implementing the right snippet of the pixel on every page type, ensuring that the pixel is fired correctly and tracking the necessary parameters.

By leveraging the power of Google Ads Dynamic Remarketing, merchants can effectively target and re-engage potential customers, increasing their chances of converting them into paying customers. This app simplifies the implementation process and allows merchants to take advantage of this powerful advertising tool to grow their business.

💬 What merchants say

Based on the provided user reviews, there are mixed opinions about this app. One merchant experienced a significant loss of money in Google Ads due to the app's malfunctioning dynamic pixel. They expressed frustration with the vague replies from the support team and emphasized the importance of thoroughly testing the dynamic functionality. On the other hand, another merchant had an excellent experience with the app's support team, praising their quick resolution of installation difficulties and their helpfulness in understanding Google settings. Overall, the app seems to have functionality issues with the dynamic pixel, which can negatively impact merchants' advertising campaigns. However, the support team seems to be responsive and helpful in resolving other issues.
Azameo: Google Ads & Retarget

Set up high-converting ads in minutes. Retarget your lost visitors with Azameo and scale your sales.

⭐️ 3.3 (12 reviews) Free to install

🔍 Overview of features

Azameo is an app that helps merchants set up high-converting ads in minutes, allowing them to retarget lost visitors and scale their sales. The app is designed to simplify the process of running ads on various platforms, making it accessible even for novice users without prior knowledge of advertising.

One of the most important features of Azameo is its ability to collect data from the merchant's store and use it to set and adjust ad parameters. This ensures that the ads reach the right customers, leading to increased sales and revenue. Additionally, the app's AI functionality allows for easy adjustment of ad budgets, enabling merchants to reach their ROAS (Return on Ad Spend) target effortlessly.

By using Azameo, merchants can create high-converting ads on platforms such as Google, Facebook, Shopping, and Retargeting. The app also automatically optimizes ad budgets and takes care of the technical aspects, saving merchants time and effort. Additionally, merchants can receive support from certified media buyers to help them reach their ROAS target.

Overall, Azameo is a valuable app for merchants who want to streamline their advertising efforts, save time, and achieve higher sales and revenue growth.

💬 What merchants say

Overall, merchants highlight the responsive and professional team at Azameo, who are proactive in providing solutions to improve their business performance. They appreciate that Azameo simplifies Google Ads campaigns, making it easier to understand different key performance indicators (KPIs). The quick response time via chat or WhatsApp is also praised. However, one merchant had a disappointing experience with their advertising service. They did not receive the expected results and were unable to get a response from Azameo despite multiple attempts at communication. This left them feeling dissatisfied and having lost money. In general, merchants find Azameo helpful for managing Google Ads and appreciate their responsive and proactive approach.
Adyogi Facebook & Insta Ads

Automate Meta Ads for your eCommerce store and skyrocket your sales using Adyogi

⭐️ 2.7 (18 reviews)

🔍 Overview of features

AdYogi is an app that helps Shopify merchants automate their Meta marketing campaigns to increase sales and optimize return on ad spend (ROAS). The app allows you to set up Meta marketing campaigns in just a few clicks, with a well-devised strategy created by digital marketing professionals.

One of the key features of AdYogi is the live catalogue sync on Meta, which ensures that your products are always up-to-date in your marketing campaigns. This helps to maintain accuracy and relevance in your ads, leading to better performance and higher sales.

The app also offers real-time ad preview and ad text customization, allowing you to level up your creative game and create compelling and engaging ads. This can help attract more customers and drive more conversions.

AdYogi also includes an automatic budget optimizer, which helps you allocate funds to your top-performing campaigns. This ensures that your budget is being spent efficiently and effectively, maximizing your return on investment.

Lastly, the app provides professional handling and support from marketing professionals in the Meta industry. This means you can rely on their expertise and assistance to help you achieve your marketing goals and grow your business.

Overall, AdYogi is a powerful tool for automating Meta marketing campaigns and optimizing your ad spend, helping you increase sales and grow your business.

💬 What merchants say

Based on the provided user reviews, merchants highlight that this app is effective in attracting traffic from social media and converting it into purchases. They are pleased with the results and find the setup process easy. However, one user mentioned that they were initially satisfied with the support but experienced a lack of response as their campaign was about to end. Another user expressed disappointment with the return on ad spend (ROAS), stating that it did not meet their expectations. On the other hand, one merchant praised the app's customer service, mentioning that they received excellent support and assistance in determining the right solution for their business. In summary, while merchants appreciate the app's ability to drive traffic and conversions, there are mixed reviews regarding support and ROAS.
TV Retargeter

Retarget high-intent customers on CTV. Plus Billboards & Display all in one place.

⭐️ 0.0 (0 reviews) Free to install. Additional charges may apply.

🔍 Overview of features

AdCritter is an app that helps merchants grow their business by making it easy to retarget high-intent customers on Connected TV (CTV). With AdCritter, merchants can activate their own CTV campaign with retargeting, allowing them to become a trusted brand and the preferred shop for their ideal target customers.

One of the most important features of AdCritter is its ability to retarget on CTV. This means that merchants can reach their target customers on the big screen, where they are likely to be more engaged and receptive to advertising messages.

Additionally, AdCritter offers professionally produced pre-made and custom TV commercials, or the option to upload your own. This allows merchants to create compelling and visually appealing ads that capture the attention of their target audience.

Another key feature of AdCritter is its advanced persona-based targeting. This means that merchants can target their ads based on specific demographics, interests, and behaviors of their ideal customers. This ensures that their ads are shown to the right people at the right time, increasing the likelihood of conversions and sales.

By leveraging the power of CTV and retargeting, and using compelling and targeted ads, merchants can effectively break through the online noise and separate themselves from their competitors. AdCritter provides the tools and capabilities needed to grow their business and become the go-to destination for their target customers.
LevelUp Calendar Reorders

Boost your reorder rate with Calendar Invites, a timely way to remind your shoppers to replenish.

⭐️ 0.0 (0 reviews) Free to install. Additional charges may apply.

🔍 Overview of features

The most important features of the Calendar Invites app are its ability to send reorder reminders to customers through their calendars, the option to customize the reminders to match the merchant's brand, and the availability of expert help.

By using Calendar Invites, merchants can boost their reorder rate and increase repeat business. The timely reminders sent directly to customers' calendars make it easy for them to replenish their orders without subscription fatigue. This can lead to increased customer loyalty and revenue.

The app also offers a visual builder that allows customization of meeting reminders with no coding required. Merchants can tailor the reminders to match their brand identity and optimize conversion rates. Additionally, the option to include a custom discount can motivate customers to place repeat orders.

Calendar Invites does not require any theme changes or code added to the storefront, making it easy to install and use. Plus, the availability of expert help ensures that merchants can receive assistance whenever needed.

Overall, Calendar Invites provides a convenient and effective way for merchants to remind customers to reorder, customize reminders to match their brand, and ultimately grow their business by increasing repeat sales.

Best Retargeting ads Shopify Apps in 2024

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