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Best Wishlists Shopify Apps in 2024

Shopify apps in the wishlist category generally allow customers to save products they are interested in purchasing for later. This small feature can have a big impact on a merchant's business by providing a convenient way for customers to keep track of items they want to buy. Wishlists can lead to increased customer engagement, as customers are more likely to return to a store and make a purchase if they have a list of items they are already interested in. Additionally, wishlists can provide valuable data for merchants by showing which products are most popular among customers. Merchants can use this information to adjust their marketing and inventory strategies to better meet the needs of their customers. Overall, wishlist apps are a simple but effective tool for increasing customer engagement and ultimately growing a merchant's business.